Unga Wa Dola – Lesso Billboards
Kitui Flour Mills
Integrated campaign / Creative / Film / Interactive / Out of Home
Cultural resonance was the narrative here: the billboards ran in Mombasa – the world capital of the Leso and Swahili shoppers.Complete with witty Swahili sayings adapted for the brand, our Unga Wa Dola Lesso Billboards got the city talking.
Full Project Overview